![](https://mrapp.com/wp-content/uploads/2017/05/rsz_message2.png)
MESSAGE TESTING
Test single messages, groups of messages, identify the most compelling messages and dynamically build the optimal story flow
![](https://mrapp.com/wp-content/uploads/2017/05/rsz_2concept6.png)
CONCEPT TESTING
Understand which visuals and headlines work together, obtain where the respondents eye-track to first and the emotions drawn from the concepts
![](https://mrapp.com/wp-content/uploads/2017/05/rsz_1visaid.png)
COMMUNICATION MATERIALS TESTING
Give customers a reason to do business with you by making sure the sales aid is clear, effective in communicating the intended messages, easily usable and satisfy needs of a successful call